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Set Up Your Own Marketing GCC in India

Looking to establish a Marketing Global Capability Center (GCC) in India? You’re in the right place.

 

We specialize in helping global B2B brands set up and scale their Marketing GCCs in India—the hub of world-class talent, cost efficiency, and rigor. From strategy to execution, we’re your trusted partner in building a high-performing marketing powerhouse.

Why Set Up a Marketing GCC in India?

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1. Access Top Talent

India is home to a vast pool of skilled marketing professionals specializing in B2B domains. With a GCC, you can tap into this talent to drive innovation and growth.

  • Key Benefits:

    • Expertise in B2B marketing strategies

    • Multilingual and culturally diverse teams

    • Scalable talent for long-term success

 

2. Cost Efficiency

Reduce operational costs without compromising on quality. India offers a cost-effective solution for building and running a high-performing marketing GCC.

  • Key Benefits:

    • Significant cost savings compared to onshore teams

    • Flexible staffing models to suit your budget

    • Access to state-of-the-art infrastructure at competitive rates

 

3. Strategic Time Zone Advantage

With India’s strategic time zone, your GCC can operate as an extension of your global team, ensuring seamless collaboration and 24/7 productivity.

  • Key Benefits:

    • Overlapping work hours with key global markets

    • Faster turnaround times for campaigns and projects

    • Enhanced global team coordination

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How we enable you

1. Marketing GCC Strategy and Planning

We help you define the vision, scope, and roadmap for your Marketing GCC, ensuring alignment with your global business goals.​ We can help you in conducting the Market research and feasibility studies for your GCC business case development, Location selection and infrastructure planning.

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2. Talent Acquisition and Team Building

From hiring to onboarding, we build a high-performing marketing team tailored to your B2B needs. 

  • ​Talent sourcing and recruitment

  • Team structure design and role definition

  • Training and onboarding programs​​

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3. Operational Setup and Governance

We ensure your GCC is set up for success with robust processes, tools, and governance frameworks.

  • What We Offer:

    • Process design and implementation

    • Technology stack setup (CRM, marketing automation, etc.)

    • Compliance and risk management

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4. Marketing Execution and Optimization

Your GCC will hit the ground running with our expertise in B2B marketing execution and performance optimization.

  • What We Offer:

    • Campaign planning and execution

    • Content creation and distribution

    • Analytics, reporting, and continuous improvement

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5. Ongoing Support and Scaling

We provide continuous support to help your GCC grow and evolve as your business expands.

  • What We Offer:

    • Performance monitoring and optimization

    • Talent development and retention programs

    • Scaling strategies for long-term success

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Why choose CMO B2B?

  • Deep B2B Expertise: We understand the unique needs of B2B marketing and tailor our solutions accordingly.

  • Proven Track Record: Our leadership team has successfully helped global brands set up and scale their GCCs in India.

  • End-to-End Solutions: From strategy to execution, we handle every aspect of GCC setup.

  • Cost-Effective: Maximize ROI with our efficient and scalable solutions.

  • Seamless Collaboration: We work as an extension of your team, ensuring alignment with your goals.

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Who shall avail our Marketing GCC services?

  • B2B companies looking to outsource their marketing operations

  • Startups and SMEs needing a full-service marketing partner

  • Enterprises seeking to augment their existing marketing teams

  • Global businesses targeting cost-effective, high-quality marketing solutions

Let’s Build Your Marketing GCC in India

Ready to unlock the strategic advantage of a Marketing GCC in India? Let’s discuss how we can help you set up a high-performing, cost-effective marketing powerhouse.

Reach out to us today!

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Image by Angèle Kamp

Get in Touch.

Let’s  make B2B Marketing more efficient, together

Get in Touch

406, Divyalok Apartments

Sector 21D, Faridabad

Haryana, India 121012

+91 9818-673-926

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